1. January 1998
Liberalisation of the telecommunications market in Switzerland and the EU; Swisscom becomes a public limited company.
1998
On 5 October the Federal Council approves Swisscom IPO.
1999
Mobile telephony boasts two million customers (200,000 NATEL C; 1,800,000 NATEL D).
Bluewin provides some 150,000 customers with Internet access.
Breakup of Unisource; Swisscom sells off holdings in India, Malaysia and Hungary.
Swisscom takes over majority stake in Debitel, a German mobile telecommunications provider.
2000
Swisscom NATEL D network boasts three million customers.
Auctioning off of UMTS licences (third-generation mobile telecommunications) fails to yield the windfall the federal government had hoped for. Swisscom buys UMTS concession for CHF 50 million.
ISDN boasts 500,000 subscribers.
2001
Swisscom Mobile commences strategic collaboration with British partner Vodafone.
Launch of «Schools on the Net» project.
Swisscom disposes of real-estate worth CHF 2.3 billion.
2002
Swisscom operating as a group since 1 January 2002.
Swisscom Mobile presents Public Wireless LAN at the Orbit.
2003
The new subsidiary Swisscom Eurospot rapidly develops to become the European market leader in the booming Public Wireless LAN market.
In August, Bluewin registers 200,000 ADSL customers.
2004
Swisscom Mobile is the first Swiss provider to launch two UMTS mobile phones and unveils a world première, Mobile Unlimited: a data communications service that enables seamless handover between different types of network (GPRS, UMTS, WLAN).
Swisscom enters the TV market and acquires a 49 percent stake in Cinetrade AG (pay TV, cinema, film rights).
By the end of the year, more than 800,000 customers are surfing the Net via Bluewin with ADSL.
2005
Swisscom launches the Swisscom Help Points: At fixed locations and - thanks to specially equipped company buses - in 41 regional centres Swisscom gives interested citizens a basic grounding in topics such as using the Internet or getting the most out of their mobile phone.
Swisscom Mobile launches a pilot trial for mobile television via the
DVB-H digital standard in cooperation with Swisscom Broadcast.
2006
Swisscom buys back Vodafone's 25 per cent stake in Swisscom Mobile for CHF 4.25 billion, but continues its cooperation with Vodafone.
Swisscom launches Bluewin TV, marking its entry into a new market. The offering boasts over 100 TV channels and 70 radio channels, more than 500 films, as well live sports coverage and 30 pay-TV channels. In the first eight weeks alone, Bluewin TV attracted 20,000 subscribers.
2007
Swisscom acquires Italy's second largest fixed-line provider Fastweb for CHF 6.9 billion. The Italian telecoms company is a frontrunner in new technologies and was the first provider of Internet-based television (IPTV).
Swisscom is awarded the concession to provide universal service in Switzerland from 2008 to 2017. For the first time, the concession includes nationwide broadband Internet coverage.
2008
Reorganisation at Swisscom. On 1 January 2008 the hitherto Group companies Fixnet, Mobile and Solutions are replaced by Swisscom (Switzerland) Ltd, comprising the Residential Customers, Small and Medium-Sized Enterprises and Corporate Business divisions.
In spring Swisscom adopts a new corporate design and becomes the first Swiss company to have an animated logo. The new design conveys a more emotional, more colourful and more modern Swisscom.
5 million customers use a Swisscom mobile phone.